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Search: less porn, more product!

Despite the lurid title, From E-sex to E-commerce: Web Search Changes is a really facinating read. User behavior appears to be changing-- glacially, but changing.

Amanda Spinks really rocks. If you enjoy this article, you may want to dig up some of her academic work.

Posted at July 23, 2002 07:43 AM


Comments

 

Good article, but I wish there was more interpretation of the results.

I know I haven't changed my search habits much in the time I've been online. I would like to, but I'm not exactly sure how to go about doing that. When I first got online, I could put a few words in and get pages of relevant links. Now those same words give me pages of sponsored links and paid rankings that are only slightly related to my search. I look at the first few pages and give up. With the slanted results (due to paid positioning), I'm not exactly sure what will really be effective -- and give me what I'm looking for rather than a related commercial.

Posted by BlueWolf at July 23, 2002 07:03 PM


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