Still one of the best resources for what research to do when
When Gabe and I researched, wrote and designed the Carbon IQ User Centered Design Methods Guide, I felt pretty proud. What surprises me is how often I still refer to it even today, some ten years later. Download Now
Don’t Listen to Your Users
via IT conversations Malcolm explores why we can’t trust people’s opinions — because we don’t have the language to express our feelings. His examples include the story of New Coke and how Coke’s market research misled them, and the development…
Talking About Stuff