December 17, 2003

cart-ography

shoppingbag_TARGET.gifshoppingcart_AMAZON.gif

Target goes for the shopping bag, Amazon for the shopping cart.

Interestingly enough, Starbucks, Peets , The Gap and RedEnvelope all eschew an icon for their cart/bags. Is the omnipresent shopping cart (and its occasional alternative, the bag) coming to an end?

Somehow I doubt it.
shoppingcart_BESTBUY.gif shoppingcart_BUY.gif shoppingcart_SEARS.gif shoppingbag_NORDSTROMS.gif shoppingbag_BANANAREPUBLIC.gif shoppingcart_SHOEPAV.gif cart_OFOTO.gif

The choice of characteristic elements of cart-ness is interesting. For reference, check out an actual shopping cart