April 21, 2004

place

nav_EARTHLINK.gif
found on earthlink, seen on the homepage
nav2_EARTHLINK.gif
and on a leaf page.

This navigation bar combines global with local, which is typically a fine proposition. however, today seems to be my day to be puzzled.

Question: why not make the "on state" tab the same color as the page, allowing a clear connection (I've seen in usability this makes the tab stand out and helps with wayfinding.) the leakey blue is weak. perhaps with a stronger sense of state, they wouldn't have to use the huge header to let users know where they are.

I'm bewildered by the changing state of the hierarchy-- is high speed in store or in home? Why is "member center" orange? what the heck is "switch"?

Go back to the drawing board, earthlink. and this time hire an IA.